This Privacy Policy (hereinafter, the "Policy") aims to inform you about the activities involving the processing of your personal data carried out by RICH AUDIENCE TECHNOLOGIES, S.L.U. (hereinafter, "RICH AUDIENCE").
Through this Policy, RICH AUDIENCE will explain how it collects, processes, and protects your personal data, so that you can freely and voluntarily decide whether you wish to provide your personal data to RICH AUDIENCE.
RICH AUDIENCE will process your data in compliance with the obligations and guarantees established in Regulation (EU) 2016/679 of the European Parliament and of the Council of April 27, 2016, on the protection of natural persons concerning the processing of personal data and on the free movement of such data (hereinafter, GDPR), as well as in Organic Law 3/2018 of December 5, on the Protection of Personal Data and Guarantee of Digital Rights and according to the applicable data protection regulations in force.
The following Policy affects natural persons and contacts or representatives of companies whose personal data may be processed by RICH AUDIENCE.
You should read the Policy carefully and periodically, as it may be subject to modifications based on legislative and judicial developments or business needs.
To facilitate a better understanding of the Policy, we define the following terms below:
RICH AUDIENCE TECHNOLOGIES, S.L.U. with Spanish tax ID B64388259 and legal address at Tuset, 5 – 11, 4th floor, (08006) Barcelona, Spain. IAB Vendor ID: 108, is the Controller responsible for processing the personal data of the user or data subject .
To contact the Controller and the DPO (Data Protection Officer), to make any inquiries regarding the personal data processing carried out by RICH AUDIENCE or to exercise any of the rights outlined in section 9 of this Policy, you can send an email to gdpr@exte.com or a letter by regular mail to the following postal address: Paseo de la Castellana, nr. 130, 4th Floor, (28046) Madrid, Spain.
RICH AUDIENCE may process, by way of example and not exhaustively, the following categories of data from its data subjects and users:
RICH AUDIENCE will process your personal data based on your activity and the services you request through our various websites or by contracting our services.
In this regard, RICH AUDIENCE commits to processing only the strictly necessary personal data to fulfill the purposes indicated below and to ensuring the confidentiality of such data.
The personal data that RICH AUDIENCE may process in its capacity as controller, obtained directly, are as follows:
| Purpose | Description | Data | Legal basis |
|---|---|---|---|
| Relationship with Suppliers and Clients | Processing of personal data of employees of suppliers and clients for the purpose of establishing a contractual service relationship and, if applicable, debt collection. | Identification Data: Name, surname, and NIF, email address, and phone number. Employment Data: Position held at the supplier or client. Economic and Financial Data: Data related to the debt generated by clients. |
Execution of a contract (Article 6.1(b) GDPR). |
| Response to Rights Requests | Handling requests to exercise your data protection rights (access, rectification, opposition, deletion, restriction of processing, and portability). | Identification Data: Name and surname, DNI or identification document, address, email, and phone number. Personal Characteristics: Gender, Nationality, Age. Transactions of Goods and Services: Service provision contracts, product sales, etc. Other Data: Any additional data necessary to process each specific rights request. |
Compliance with a legal obligation applicable to the data controller (Article 6.1(c) GDPR). |
| Whistleblowing Channel | Management of the whistleblowing channel for inspection and investigation of reports that, under current regulations, warrant further action. | Identification Data: Name and surname; DNI / identification document; Address; Email; Phone number; IP address; Voice. Personal Characteristics: Gender; Nationality; Age; Work permit. Employment Details: Position/job title; Professional category or group; Department; Company; Corporate contact information. Transactions of Goods and Services: Service provision contracts, product sales, etc. Economic and Financial Data: Bank details; Economic activity data; Taxes. Other Data: Any additional data necessary to fulfill the described purpose. |
Compliance with a legal obligation applicable to the data controller (Article 6.1(c) GDPR). |
| Sending of Commercial Communications by RICH AUDIENCE | Sending of Commercial Communications from the controller to the user through various Digital Media. | Identification Data: Name and surname, phone number, and email. | The satisfaction of legitimate interests pursued by the data controller, with the right to object to processing (Article 6.1(f) GDPR). |
| Newsletter | Processing of personal data for sending RICH AUDIENCE's commercial newsletter | Identification Data: Name and surname, and email. | Consent of the data subjects (Article 6.1(a) GDPR). |
| Management of Users of RICH AUDIENCE Websites | Managing users who utilize the services offered on RICH AUDIENCE websites (responding to information requests, navigation, etc.) | Identification Data: Name and surname, email, IP address. Browsing Data. |
Application of pre-contractual measures at the data subject's request (Article 6.1(b) GDPR) and the satisfaction of legitimate interests pursued by the data controller (Article 6.1(f) GDPR). |
| Video Surveillance | Ensuring the security of facilities, assets, and individuals at various RICH AUDIENCE locations. | Identification Data: Image. | Satisfaction of legitimate interests pursued by the data controller (Article 6.1(f) GDPR). |
| Implementation of First-Party and Third-Party Cookies | Using cookies and similar tools on RICH AUDIENCE's Websites and on the websites of our publishers, suppliers, and clients to store certain information, allowing for automatic customization of specific navigation aspects, personalizing your experience, and tracking and analyzing your behavior on the website. | Identification Data: IP address, device identifier, and IAB Privacy Consent String. | Prior consent of the data subject, except for the use of technical cookies, which are considered strictly necessary for the website's operation (Article 6.1(a) GDPR). |
Regarding the data you provide us, by clicking "accept," "send," or an equivalent action, you declare that the information and data you have provided are accurate and truthful.The Data Subject will be solely responsible for the accuracy of all information provided to RICH AUDIENCE for the management, contracting, and use of the services. RICH AUDIENCE is not liable for the use of false, inaccurate, incomplete, or outdated data provided by the user and data subject.
Additionally, during the duration of the contractual relationship, other data may be incorporated for these or other purposes, in which case Data Subjects will be duly informed at the time of data collection. In this regard, before carrying out any additional processing not covered in this Policy, we will inform you in the "Privacy Policy" or in the privacy clause of the contracts entered into with the companies that make up RICH AUDIENCE.
Additionally, during the duration of the contractual relationship, other data may be incorporated for these or other purposes, in which case Data Subjects will be duly informed at the time of data collection. In this regard, before carrying out any additional processing not covered in this Policy, we will inform you in the "Privacy Policy" or in the privacy clause of the contracts entered into with the companies that make up RICH AUDIENCE.
RICH AUDIENCE is member of IAB Europe (see section 2) and complies with the Policies and Specifications of the Transparency & Consent Framework (TCF). For more information, please visit https://iabeurope.eu/tcf-for-vendors/.
In compliance with the principle of data retention limitation, personal data will be processed and retained in a way that allows for the identification of the data subject solely for the time necessary to fulfill the purposes for which they were collected, and to manage any potential liabilities arising from those purposes, as well as within the periods established by applicable regulations.
Once the specified retention period has ended, RICH AUDIENCE will keep your data duly blocked for the statute of limitations of any potential legal actions, solely to address any liabilities that may arise. After these liabilities expire, your personal data will be permanently deleted.
RICH AUDIENCE will only disclose your personal data to third-party recipients for one of the purposes described in section 4 of this Policy when such disclosures are:
Necessary for Service Provision: RICH AUDIENCE has engaged trusted suppliers for managing certain functions necessary to provide its services. These suppliers may have access to personal data and will act as data processors, contractually obligated to comply with their legal responsibilities, maintaining confidentiality and secrecy of the information.
Compliance with a Legal Obligation: RICH AUDIENCE may also disclose your personal information to legally authorized third parties when necessary to comply with the law. This includes, for example, attorneys and legal representatives if a judicial case requires it. Data may also be shared with credit and payment institutions as needed to manage the collection of contracted services.
Please note that the processing of your data for the purposes indicated will only involve the application of automated decisions that have legal effects for the user or data subject if you have given your consent for this.
However, if such processing is necessary for the provision of a contracted service, it will be duly communicated in the relevant sections of RICH AUDIENCE's Websites or in the applicable contract.
If RICH AUDIENCE requires the further processing of your personal data for a purpose other than those outlined in this Policy, you will be informed in advance, including all legally required information, as well as the intended purposes for such processing.
In accordance with applicable regulations, RICH AUDIENCE informs you that you are entitled to the following data protection rights:
As established by law, RICH AUDIENCE will respond to these rights requests within one month. However, depending on the complexity of the request, complete implementation of certain rights may require an Rich Audiencended period, not exceeding two additional months.
You can exercise your rights to access, rectification, objection, erasure, restriction, and portability at any time by sending a written request to RICH AUDIENCE via email at gdpr@exte.com, accompanied by your ID. You may also use this method to revoke consent for the processing of your personal data.
In addition, you may submit a complaint to the Spanish Data Protection Agency at C/ Jorge Juan, 6 - 28001 Madrid (Spain) if you believe that RICH AUDIENCE has processed your personal data in violation of applicable regulations; however, please notify RICH AUDIENCE first at gdpr@exte.com so we can address the matter accordingly.
RICH AUDIENCE will treat your personal data with absolute confidentiality. It has also implemented appropriate technical and organizational measures to ensure the security of your personal data and to prevent its destruction, loss, unauthorized access, or alteration. When determining these measures, criteria such as the scope, context, and purposes of the processing, the state of the art, and existing risks were considered. RICH AUDIENCE guarantees the following security measures:
RICH AUDIENCE contractually requires its Clients and Suppliers to uphold the highest compliance with regulations that protect minors, including the requirement for age verification to access any content that may pose a risk to minors (such as adult content, interaction with individuals who may endanger them, contracting products and services, monetization of their personal data, or inducement to addictive behaviors).
Since RICH AUDIENCE cannot reasonably control whether users of its websites or those of its Clients and Suppliers are minors, it is the responsibility of parents and guardians to implement the necessary mechanisms to prevent minors from accessing these sites and/or providing personal data without supervision. RICH AUDIENCE accepts no responsibility in this regard.
In cases where RICH AUDIENCE directly processes personal data as the controller, requiring consent, such consent will only be obtained from individuals over 18 years of age, as confirmed by them.
Like other websites, RICH AUDIENCE's and its supplier's and client's pages use a technology called "cookies" to collect information about user interactions and how they use the Web Pages.
If, as a user of the RICH AUDIENCE Websites, you accept cookies from our pages, you also agree to allow RICH AUDIENCE to identify you as a user and process your information for internal analysis and for any processing you have permitted or authorized as a client. This Privacy Policy applies in addition to the provisions in the Cookie Policy.
If you would like detailed information on how RICH AUDIENCE uses cookies, you can review the Cookie Policy here.
Likewise, for the advertising marketplace service that RICH AUDIENCE offers which allows the diffusion and advertising optimization in the media of our partners, a large amount of information can be gathered. However, this information does not allow the identification of any particular person. Below, we detail the information we collect on said platforms:
Therefore, as RICH AUDIENCE works with other advertising companies and web page publishers it may be inserted different types of cookies during their activities. To manage this selection, we use a CMP registered by IAB EUROPE through its Transparency and Consent Framework initiative. The IAB VENDOR ID for Rich Audience is 108. Click the following link to see providers and intended uses.
The information collected within the Advertising Marketplace services may be about your preferences, device, and, generally, does not directly identify you but can provide you with a more personalized web experience, and we process it with the following purposes:
If you wish to reject all cookies referred to that we work with at RICH AUDIENCE within the Transparency and Consent Framework when your browsing on other web pages, find it in our cookies policy. Please note that this action will include a cookie called optout that collects information about this decision on the domains: richaudience.com and richmediastudio.com.
RICH AUDIENCE informs you that the Privacy Policy applicable to data subjects and users of RICH AUDIENCE Websites consists of this document and any specific privacy conditions applicable to each of the services provided by RICH AUDIENCE. These conditions will complement and be interpreted coherently with this general Privacy Policy, always respecting the data subject’s choices regarding the general processing included here, without affecting the specific conditions of the contracted services.
If any provision of these conditions, or part thereof, is declared illegal, invalid, or unenforceable by a competent administrative or judicial entity, it will be considered null without affecting the other provisions.
A delay or failure by RICH AUDIENCE to exercise a legal action or any right described in these conditions does not constitute a waiver of such rights. Similarly, the failure to claim a breach of obligations under these conditions does not waive subsequent claims.
RICH AUDIENCE may update this Privacy Policy at any time. Any such update will be publicly posted by RICH AUDIENCE, and data subjects will be informed directly if the update affects their rights or freedoms. This will be done with the legally required prior notice, sent to the email address provided.
Your use of our services after this change and navigation of RICH AUDIENCE’s Websites implies your acknowledgment of the new Privacy Policy terms. Therefore, each time you access the RICH AUDIENCE`s Websites, you should review this Policy to stay informed about the type of information collected and how it is processed.
This Privacy Policy was last updated on Novembre 14th, 2024.